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Testing the waters

Two Ottaway / Dow Jones papers in New Bedford, MA and Stockton, CA launched paywalls this week. This creates a great opportunity for the rest of us to watch the impact on reader traffic through the magic of Quantcast.

Both sites went live with subscription access on January 12. Each is offering metered access to for non subscribers and registered users, topping out at 10 pages per month.

Basic details on their plans are here (the plans look to be identical for non-print-subscriber access):

One Comment

  1. […] evidence: The New York Times‘ apparent move in that direction; two Ottaway papers this week; and the forthcoming launch of the Journalism Online […]

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